Name *

First Name

Last Name

If a Jewellery Brand offers solutions to create a sustainable economy by reducing your carbon footprint, how motivated will you be to purchase your jewellery from that Brand? *

Not motivated

Somewhat motivated

Highly motivated

Knowing that your jewellery is made from Conflict-free and Blood-free diamonds manufactured from Rough mined in Canada, how much will it impact your buying decision? *

Not much

Somewhat impact

Definitely impact

The CanadaMark™ hallmark program assures the integrity of the supply chain of Canadian Diamonds from mine to the retailer. The unique number of the CanadaMark Card can be entered online to verify Diamond's authenticity and origin. If a brand provides the CanadaMark™ Card with Diamond Jewellery, how motivated will you be to purchase it? *

Not motivated

Somewhat motivated

Highly motivated

If you are offered a try-before-you-buy in the form of a virtual try-on using Augmented Reality (AR) technology, will that ensure a seamless and less intimidating experience of purchasing jewellery online? *

Yes

Maybe

No

As an alternative, if offered Lab-grown diamonds which are not mined from earth but grown in a laboratory ensuring complete Conflict-free, Child Labour-free, Blood-free nature and are inherently and significantly less detrimental to the environment and cost about one-fourth of natural diamonds, would you prefer Lab-grown diamonds over natural diamonds? *

Yes

Maybe

No